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WHO IS THIS IS FOR

This kit is built for:

Subcontractors who want to post better content without outsourcing
Office admins who suddenly became the “marketing person”
HR teams who need cleaner recruiting posts
Small construction businesses with no full-time marketer
Marketers who want a faster, standardized workflow

If you build things for a living, this kit was built for you.

 

WHY SUBS LOVE THIS KIT

Removes all the guesswork
Saves hours every week
Builds morale and retention
Supports recruiting
Makes your brand look more professional
Designed specifically for field-driven companies
No writing skills needed — just fill in the blanks

Your team provides the photos.
The prompts do the heavy lifting.

 

RESULTS YOU CAN EXPECT

  • More engagement on your posts
  • Better visibility for your people
  • Stronger culture
  • Faster hiring
  • More pride on the job
  • A consistent brand without extra headcount

 

 

People Content Starter Kit for Subcontractors

$49.00Price
  • A complete plug-and-play system tailored to subcontractors:

    1 Master Prompt for ChatGPT

    Tells the AI exactly who you are, how you speak, your tone, your values, and how to write like part of your team.
    (Saves hours. Produces consistent content every time.)

    10 Ready-to-Use People Prompts

    Covering the posts subs actually need:

    • New Hire Announcements
    • Anniversary Milestones
    • Employee of the Month
    • Awards & Certifications
    • Client Testimonials
    • Safety Champions
    • Crew Spotlights
    • Behind-the-Scenes
    • Mentorship Moments
    • Company Culture & Community

    Each prompt includes clear questions to send to your employees, supervisors, or clients so you get the right details the first time.

    A Done-For-You Framework

    The exact rules, structure, and output formats that turn any raw info into:

    • A polished LinkedIn post
    • A Facebook caption
    • An Instagram caption
    • A YouTube title, description & script
      All in one single ChatGPT response.

    Final Review Checklist

    Quick, jobsite-friendly checks before you hit “Post.”
     

    Sample Outputs Page

    Real examples so your team always knows what “good” looks like.

     

     

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Steel Toe Communications helps small and medium contractors compete with larger regional and national firms through digital marketing campaigns.

  • Instagram
  • LinkedIn
  • Youtube

Steel Toe Communications © 2025 All Rights Reserved

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