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SOCIAL MEDIA MARKETING

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SOCIAL MEDIA MARKETING FOR THE CONSTRUCTION INDUSTRY

Social media isn’t just for influencers—it’s a business development and recruiting tool. When done right, social media helps you attract top talent, stay visible to GCs and vendors, and show up in the conversations that lead to contracts and new hires.

That’s why we don’t just post—we plan, strategize, create, and build your presence with purpose.

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PLATFORMS WE WORK ON

We create and manage content across:

  • LinkedIn (the MVP for building professional trust)

  • Instagram (where your projects pop)

  • Facebook (great for local hiring)

  • YouTube (because video builds serious credibility)

WHAT'S INCLUDED:

We help you create and maintain a steady stream of content—designed to attract clients, partners, and future employees—built around our proven People, Projects, and Purpose method.

We’ll help you develop:

  • Words that sell without sounding salesy

  • Custom graphics and carousels

  • Short-form videos and slideshows

  • Milestone and project updates

  • Employee highlights and hiring campaigns

  • Downloadable documents and visuals

We also monitor relevant industry news, hashtags, and project updates to listen and respond in real time—making sure your company stays visible and relevant.

WHY IT WORKS

Because we don’t just post and hope. We:

✅ Keep up with your milestones and deadlines
✅ Follow up vigorously so you stay consistent
✅ Create content rooted in your goals—not guesswork

You stay focused on the jobsite. We make sure your online presence reflects the same professionalism, purpose, and progress.

Packages Start at $1,500/Month
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LET’S BUILD YOUR DIGITAL REPUTATION—ONE POST AT A TIME

Whether you're just getting started or ready to level up your online game, we’ll tailor a plan that fits your team, timeline, and marketing goals.

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Steel Toe Communications helps small and medium contractors compete with larger regional and national firms through digital marketing campaigns.

  • Instagram
  • LinkedIn
  • Youtube

Steel Toe Communications © 2025 All Rights Reserved

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